Apple's announcement early this year that it would no longer take part in MacWorld, led to much speculation as to where its rock star CEO would make his annual must-attend keynote address in January 2010. CES seemed like a logical alternative, but there has been no confirmation on the part of Cupertino, which has long been unresponsive to invitations from the CEA (the organization behind CES) to attend the event.
Well, last week, a posting at The Wall Street Journal Web site said Apple would be attending CES and, low and behold, Steve Jobs was set to speak.
This news sent the Apple faithful into tizzy of joy.
Unfortunately, the report was full of inaccuracies, leading to the post being corrected.
Turns out Steve Jobs has been invited to speak, but hasn’t answered yes or no yet. Even if he wants to do a keynote address, is the Apple CEO even up to it? After all, he recently returned to Apple after several months off to receive a liver transplant.
Furthermore, to add insult to injury, Apple as whole hasn't decided whether or not it would take part in CES yet. And, even if they did say yes, at this late date only a small space would be available to them for the exhibition.
Needless to say, Apple fans are extremely upset with The Journal for fanning their expectations, only have them dashed a short time later. See here for more on this story.